Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 1614 Notes 14 Bold Steps and Rebranding I n 2005, when Steve Burger first alluded to an impending retirement, the board hired the consulting firm CHORUS of Indianapolis, Indiana, to do a major survey of members, staff, and other stakeholders. The purpose was to bear down on the deepest felt needs within the association. The results of the survey were made public in May of 2006. It trumpeted the association’s strengths, which foremost included a commitment to the gospel of Jesus Christ. It also detailed twenty-five significant challenges the association faced and possible action steps to be taken. Partly because of the report from CHORUS, the board called John Ashmen of Colorado Springs, Colorado, to succeed Burger. Ashmen, who started on July 1, 2007, was the first person in the heavily tradition-laden associa- tion to take the helm without ever having rescue mission leadership experience—which took an audacious move on the part of the board. But what Ashmen brought to AGRM was extensive association experience. For nearly fifteen years he had served in the COO role at Christian Camp and Conference Association. Ashmen set in motion a total rebranding, which required difficult but necessary bylaw changes in both 2008 and 2009. Then, working in tandem with the board, new corporate values, a different mission, and a long-term vision were introduced. Also put in place was a new strategic business plan. In the process, John’s title was switched from executive director to president, and the board of trustees became the board of directors. On May 26, 2009, the board voted to move the head- quarters to Colorado Springs, Colorado. A month later, the AGRM staff began moving into temporary space in a downtown Colorado Springs high-rise. In April 2010, they occupied new facilities further north, not far from the U.S. Air Force Academy. Under Ashmen’s leadership, member services were increased to more than fifty. The History We Celebrate An Association with Deep Roots continued continued “‘Come now, let us settle the matter,’ says the Lord. ‘Though your sins are like scarlet, they shall be as white as snow; though they are red as crimson, they shall be like wool.’” —Isaiah 1:18 1914 – Cedar Rapids, Iowa 1915 – Norfolk, Va. 1916 – Toledo, Ohio 1917 – Syracuse, N.Y. 1918 – Charleston, W.V. 1919 – Philadelphia, Pa. 1920 – Evansville, Ind. 1921 – Akron, Ohio 1922 – Charleston, S.C. 1923 – Minneapolis, Minn. 1924 – New York, N.Y. 1925 – Washington, D.C. 1926 – Buffalo, N.Y. 1927 – Indianapolis, Ind. 1928 – Vancouver, B.C. 1929 – Lancaster, Pa. 1930 – Fort Worth, Tex. C onventions have always been a big part of the association. Just as they do today, members back then loved to travel throughout the country and see the amazing work that God was doing in other cities. Railroads provided the primary mode of transportation to those important events in the early years. Here are the locations through 1930. All Over the Map